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In Marketing, you will study how to market your products or services to the target customers. More specifically, you will learn how to develop advertising and marketing strategies to motivate your customers to buy a product. 

It is important that you understand the distinction between advertising and marketing. Advertising is just one of the many instruments of a long marketing process. Marketing involves evaluating information and resources to make decisions in product design, pricing, sales channel, and communication policy. 


At the University of Wuppertal (BUW), the 4 Semesters Master´s program in this major is a great start to study in Germany. More information at our EDUBAO Studyportal!

Management and  Marketing| University of Wuppertal (BUW)

The University of Wuppertal (BUW) is located in Wuppertal, Germany. Since its establishment in 1972, the University is determined to maintain its commitment to delivering high-quality education, both academically and socially. University of Wuppertal (BUW) gives students everything they need for their intellectual, professional, and personal development through academic support, modern facilities, and opportunities to interact and learn from new friends from all around the world.

Discover your dream university in Germany. International programs, outstanding education, worldwide cooperation in teaching and research, etc.